Episode Summary:
In this episode, I dive in with Tracey Pontarelli to chat about how to become MAGNETIC in your personal brand and how we are naturally attracting or repelling people already! We chat about what gets in the way of magnetizing our brand, practical actions steps to turn up your attraction factor, & switching to creation over consumption.
Topics we explore:
Making the switch from being an everyday person to owning and running a personal brand
The difference between PR and marketing
The importance of starting with what lights you up rather than what you think you “should” talk about
Focus on becoming a resource vs the ultimate solution
How to begin releasing control and delegating to open up resources to allow you to be magnetic in your zone of genius
You have a personal brand whether you think you do or not
Taking radical ownership of your energy and what you need to do to feel GOOD
Your energy is an insight to what IS working and what is NOT working
Shifting to a WHO not HOW mindset
The power of flexing the daily mindset muscle
The biggest areas that stop you from magnetizing your brand
Showing up to share value rather than showing up to look important
About Tracey Pontarelli:
Tracey is a 15 year branding and marketing pro turned successful wellness entrepreneur and mindset and marketing coach. She teaches women how to strengthen their mindsets, build authentic personal brands and successful businesses by aligning with who they really are and what really lights them up inside.
She loved working as an executive in marketing and PR but after she had her kids, she found myself unhappy. She was no longer fueled by the work she was doing and was burnt out trying to “get it all done”. She missed her family and felt like she was stuck. And life is simply too short to stay frustrated and stuck. So she quit that job and that’s when the real work began.
She figured out how to leverage her gifts and strengths to build a business around her values and her family.
She’s built a hugely successful wellness business and have taught hundreds (and hundreds) of women to do the same. Through it all, here’s what she’s learned – you are a MAGNET. Whatever you are putting out, someone is picking up. 100% of the time, no exceptions. Your magic lies in building an authentic personal brand rooted in your passions, strengths and purpose. When you do that … you fly.
It’s her mission to help as many women as possible believe in themselves and use their authentic voices to attract in everything they want – more success, more freedom, more impact, more purpose.
Stay connected with Tracey here:
Website: https://traceypontarelli.com/
Instagram: https://www.instagram.com/coachtracey_p/
Facebook: https://www.facebook.com/tracey.pontarelli/
Linkedin: https://www.linkedin.com/in/tracey-pontarelli-509160b/
Check out a FREE Personal Branding Workshop with Tracey here!